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    <description>Crafting high-quality, addictive puzzle and casual games — effortless to pick up, rewarding enough to keep your mind sharp.</description>
    <language>en</language>
    <lastBuildDate>Thu, 28 May 2026 12:00:00 GMT</lastBuildDate>
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      <title>Pro Mobile Blog #2: The Cover Image Challenge - Catch&apos;N&apos;Merge Edition</title>
      <link>https://pro-mobile.nl/blog/catch-n-merge-cover-ctr</link>
      <guid isPermaLink="true">https://pro-mobile.nl/blog/catch-n-merge-cover-ctr</guid>
      <pubDate>Thu, 28 May 2026 12:00:00 GMT</pubDate>
      <description>Our merge arcade game Catch&apos;N&apos;Merge is in public preview and our first cover hit just 0.2% CTR. Here&apos;s what we tried, what the numbers said, and what we&apos;re testing next.</description>
      <category>CTR</category>
      <category>casual games</category>
      <category>Catch&apos;N&apos;Merge</category>
      <category>cover art</category>
      <category>merge game</category>
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      <title>Pro Mobile Blog #1: The Cover Image Challenge</title>
      <link>https://pro-mobile.nl/blog/clean-game-cover-ctr</link>
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      <pubDate>Sat, 09 May 2026 12:00:00 GMT</pubDate>
      <description>The first installment in our Pro Mobile blog - why CTR decides whether anyone ever sees your game, where Clean started at ~1.1%, and what we learned iterating cover art toward the 2% milestone.</description>
      <category>CTR</category>
      <category>casual games</category>
      <category>Clean</category>
      <category>cover art</category>
      <category>mobile games</category>
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