Pro Mobile Blog
Short notes on mechanics, craft, and the spark behind our games.
2026 · 06 · 12 / Ana
Pro Mobile Blog #4: The Cover Image Challenge. First Stable Wins
The numbers finally settled. Hex Sense jumped from 0.2% to 0.5% CTR with a clearer cover, and Catch'N'Merge taught us that less beats more - the stable wins we promised to report.
2026 · 06 · 02 / Ana
Pro Mobile Blog #3: Building Catch'N'Merge - our first game with physics
Catch'N'Merge pairs an arcade catch phase with a strategic Suika-like merge phase - and physics that worked beautifully in phase one until a shake-the-flask button sent creatures flying.
2026 · 05 · 28 / Ana
Pro Mobile Blog #2: The Cover Image Challenge - Catch'N'Merge Edition
Our merge arcade game Catch'N'Merge is in public preview and our first cover hit just 0.2% CTR. Here's what we tried, what the numbers said, and what we're testing next.
2026 · 05 · 09 / Ana
Pro Mobile Blog #1: The Cover Image Challenge
The first installment in our Pro Mobile blog - why CTR decides whether anyone ever sees your game, where Clean started at ~1.1%, and what we learned iterating cover art toward the 2% milestone.